Australian jewellery brand Paula B Jewellery was created with the intention to inspire and bring joy into womens everyday lives though affordable yet elevated jewellery and accessories. Paul B takes inspiration from runways and current street style to deliver new, must-have styles to our customers.

We are a fashion-forward jewellery and accessory brand that caters to everyone, with new styles dropping every fortnight. Our mission is to bring brilliantly affordable, on-trend jewellery and accessories to the WORLD, whilst delighting our customers with our commitment to continually improve your Paula B experience.

We offer affordability without sacrificing quality. Our jewellery is meticulously crafted with a base of 925 sterling silver and features high-quality 18k gold plating, ensuring durability and style that stands out from the crowd. In contrast to other products on the market, which often use brass, gold vermeil, or gold-filled bases, our choice of materials minimizes the risk of skin discoloration or allergic reactions. Brass, gold vermeil, and gold-filled jewelry can tarnish over time, and gold vermeil may not be suitable for those with sensitive skin due to potential reactions to the underlying metals. By using sterling silver and premium gold plating, we prioritize both aesthetics and the well-being of our customers.